Compensation

Startup Compensation: Equity vs Salary Balance

How to structure compensation packages that attract top talent while maintaining runway.
8 min read

Equity Distribution

Understanding how to structure equity packages for early employees is crucial. Allocate equity based on role, experience, and timing of hire. Use a vesting schedule (typically 4 years with 1-year cliff) to align interests. Consider implementing an employee stock option pool of 10-15% of total shares. Be transparent about dilution and future funding rounds.

Salary Benchmarks

Setting competitive salaries while maintaining financial sustainability requires careful planning. Research market rates for each role and location. Consider cost of living adjustments for remote employees. Implement a transparent salary band system. Balance cash compensation with equity to optimize runway while remaining competitive.

Benefits and Perks

Design a benefits package that supports employee well-being and productivity. Offer health insurance, retirement plans, and professional development stipends. Consider flexible work arrangements and unlimited PTO. Implement wellness programs and mental health support. Create a clear benefits progression as the company grows.

Compensation Philosophy

Develop a clear compensation philosophy that aligns with your company values. Consider factors like market rates, internal equity, and performance. Create transparent guidelines for raises and promotions. Implement regular compensation reviews to ensure competitiveness. Document your approach to help with future hiring decisions.

Communicating Compensation

Be transparent about your compensation philosophy and structure. Provide clear explanations of equity grants and vesting schedules. Offer financial education to help employees understand their compensation package. Create a framework for discussing compensation during performance reviews. Be prepared to negotiate while maintaining internal equity.

Published on August 24, 2025
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